Hasbro Hires Former Nintendo of America Boss Amid Gaming Expansion Plans
Doug Bowser is joining Hasbro’s board of directors, marking a significant move by the company just weeks after his retirement as president of Nintendo of America. As part of its growing foray into the gaming industry, Hasbro aims to develop its first video game this year, licensing its intellectual properties such as Magic: The Gathering and Dungeons & Dragons. The company’s plans for expansion are likely influenced by Bowser’s extensive experience in navigating the complex world of video games.